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St. Pete Beach’s Don CeSar is Back After Major Storm Damage
April 14, 2025

St. Pete Beach’s Don CeSar is Back After Major Storm Damage
By: Shauna Muckle 


For months, St. Pete Beach’s historic pink hotel, the Don CeSar, sat vacant, one of many victims of crushing damage from Hurricane Helene.

On March 28, it finally opened its doors to guests, offering a freshly remodeled pool area and pink beachside chairs after several feet of storm surge buried the area in sand.

Only the ground floor of the Don was severely damaged, said general manager Barbara Readey. But that level is home to the century-old building’s electrical and mechanical systems, which Helene destroyed. Guests couldn’t return to the hotel’s unscathed lobby or upper floors until those systems were restored, Readey said.

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